Trends Changing the European Dental Market

The dental equipment industry has undergone significant changes in recent years, with a number of trends emerging that are shaping the way that dental professionals work.

One major trend has been the increasing incorporation of digital technologies into the manufacturing of dental equipment. This includes using digital x-ray systems, which can produce high-quality images with less radiation exposure for patients, and CAD/CAM systems, which allow dentists to design and create custom restorations such as crowns and bridges using computer-aided design and manufacturing. These technologies can improve the efficiency and accuracy of dental care, and are likely to continue to be widely adopted in the future.

Another trend has been the development of more compact and portable dental equipment, such as portable dental chairs and hand-held dental lasers. This allows dental professionals to provide care in a wider range of settings, including in patients' homes, nursing homes, and schools. This trend is driven in part by the growing demand for dental care in underserved or remote areas, as well as by the increasing mobility of the European population.

There has also been a trend towards the use of more specialized and advanced dental equipment, such as cone beam CT scanners and surgical microscopes. These tools can help dentists to diagnose and treat complex cases more accurately and are becoming more widely available as the technology continues to evolve.

Finally, there has been a focus on improving the ergonomics and user-friendliness of dental equipment. This includes the development of more comfortable and intuitive chairs, as well as the use of ergonomic handpieces and other tools that are designed to reduce the physical strain on dental professionals. This trend is driven by concerns about the health and well-being of dental professionals, as well as by the need to improve the overall patient experience.

In addition to understanding the trends in the dental equipment industry, it is also important for companies exporting to Europe to be aware of the regulatory environment in the countries where they are planning to sell their products. Different countries have different regulations governing the sale and use of medical devices, and it is important for manufacturers to ensure that they are in compliance with the medical device regulations in order to be able to sell their products in the European market.

Having boots on the ground and a skillful Sales Outsourcing team will help North American manufacturers to understand the unique challenges and opportunities that they may encounter as they enter the market, and develop strategies for success.

Read more: European Medical Device Landscape 

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EuroDev, established in 1996 with offices in The Netherlands and France, has a single, defined purpose to help mid-sized North American companies expand their business in Europe. We have created a proven, successful business development model and since our founding, have partnered with over 300 companies to help them define and meet their European business goals. Services provided include Sales Outsourcing, HR Outsourcing, and Digital Marketing.

Another relevant article: The Top 5 Trends and Developments In The Medical Device Industry


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